Students, or teachers, seem to struggle with producing buttons for their websites either in Key Stage 3 or for their DiDA eportfolio at Key Stage 4. The buttonator website (http://www.buttonator.com/) allows students to produce a basic button which you can be downloaded and inserted into your website as a gif image, then just add your link from it.
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Excellent link, and if you want to edit images try Phixr and for creating text logos try Cooltext
I checked if using online tools was OK for DiDA with Ann Weidmann and she was completley supportive of these technologies.